Deadline: September 5, 2019 00:00 CEST| Apply here
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Eligibility: Entering the competition is free and open to everyone over the age of 18 on the date of registration, without any limit of nationality, profession, education, expertise or other forms of restriction, except for being 18 at the time of participating in the contest
Swiss Original Handmade Creative Project 2019
For centuries, the Swiss tradition of Emmentaler AOP cheese production has focused on the art of cheesemaking, on artisan skills and on HAND MADE expertise, all underpinned by a caring attitude towards nature, time, materials, know-how and the vital energy of the environment we live in.
In order to be able to continue to read, refresh and interpret its own values in an innovative, contemporary and disruptive way, from the outset Emmentaler Switzerland has always been very keen and interested in engaging, supporting and promoting the world of art, talent, and creativity for all.
As was the case in past competitions, exhibitions and communication initiatives, Emmentaler Switzerland is launching a new open creative competition for the collection, valorization, and exhibition of a broad selection of works and thematic artworks.
The Swiss Original
As part of the new globalization of recent decades, we have learned to appreciate not only certain values and products shared by many civilizations but also values and products expressly linked to the geographical, historical and cultural origins of specific local areas.
This competition aims to collect, valorize and exhibit artworks that tell stories of Swiss originality. Originality intended in terms of both methods and content that are more specifically and quintessentially “Swiss”, as well as those that are more ironic, interpretative and disruptive.
Handmade Creative Project
The value, practice, and symbolism of HANDMADE have always been a foundational element shared by the world of fine artisan production and many forms of art and expression. In this competition, HANDMADE refers to two possible approaches and types of works and artworks:
- Physical Objects: works, artworks and design artifacts (also a hybrid: hardware/software), all with a significant component of manual craftsmanship and technique
- Digital Products: works that tell stories of manual skills, manual skill processes, and expressions and valorizations of forms of hand craftsmanship
Keywords
If any work wishes to draw inspiration from certain keywords, here are a few to start with:
Animal Welfare; Authentic; Circle/Hole; Craftsmanship; Grass; Expertise; Handmade; Nature Care; Original; Precision; Red/White; Sustainability; Swissness; Tradition; Taste, Time; Tools.
NB: the possible input offered by the keywords here specified is entirely optional, not bounding, and does not grant any right to a greater or automatic attribution of value to the competing artwork.
Interested in attending the Swiss Original Handmade Creative Project 2019? Register your participation by following the application link and taking the suggested steps.
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