Dates: October 11-12, 2016 | Register here
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Prices: starting from USD 295,-
Location: Detroit, The United States
Digital Summit 2016
Digital Summit Detroit is a premier digital strategies forum transforming the future of the digital commerce ecosystem – including Marketing, UX & Design, Search, Content, Mobile, and more.
Attendees at Digital Summit are influencing the direction of their organization’s marketing and technology strategy. They come from a broad range of organizations including National Brands, Agencies, Technology Companies, Media, B2B Providers, Associations & Nonprofits and Startups.
Why attend Digital Summit?
Market Smart, Better, and More Human
Digital Summit provides you with real-world, practical solutions happening at the crossroads of marketing, analytics, user experience, and emerging technologies.
Even if you have your marketing strategy mapped out, there’s always the opportunity to stay ahead of the rapid changes in technologies, algorithms, and how people are relating to your company. You’ll be able to apply what you’ve learned at Digital Summit immediately — optimizing a better customer experience and a rock-solid bottom line
Quality Time with Experts
Take advantage of this rare opportunity to meet face-to-face with the world’s leading voices in Marketing, SEO, design, mobile, and more. Better yet, bring your entire team to share ideas and get your toughest questions answered by the experts.
Peer-to-Peer FTW
Digital Summit sessions are the place to be for big ideas, practical know-how, and innovative solutions to the thorniest digital marketing problems. Equally valuable is the “hallway track” that happens outside of the session rooms.
Take your level of inspiration to exponential new levels of awesome, through countless networking opportunities with your peers.
You’re going to learn a ton!
Digital Summit fills your brain and professional toolkit with thought leadership and practical solutions designed to supercharge your customer strategies.
https://www.youtube.com/watch?v=2Sl99I84j4o
Sessions and topics featured at Digital Summit include:
- Digital Personas
- Millennial Marketing
- Growth Hacking
- Journey Mapping
- Usability Principles to Maximize Conversion
- Multi-Channel Demand Generation
- Digital Storytelling
- Hard & Soft Metrics
- Visual Marketing: Snapchat, Livestreaming, Facebook, more
- Data-Driven Content Strategies
- Optimizing the Customer Experience
- Using Intent Signals to Develop and Measure Audiences
- Pre-Conference Workshops: Content, SEO, Email, UX, LinkedIn for Business & more!
Plus so much more! 40+ Sessions and 50+ speakers planned for this year!
Pre-conference
Maximize your Digital Summit learning experience by adding any of these pre-conference intensives. Each offers a thorough deep dive into these core tactical skills:
- Content Marketing
- Advanced SEO and Search
- Email Marketing
Led by leading digital marketing experts, these sessions will deliver so many actionable ideas for you to take back to the office, you might need to pack a spare brain to fit them all in.
Comprehensive search & SEO strategies
Find out what you need to know about maximizing your visibility for your content in Organic Search. Understand the latest algorithm updates and what actions you need to take to get more visibility out of them. Dig deep and learn about Mobile Search, optimizing Social Media for Search and how to build and maintain a great Organic reputation.
The proven 8-step formula to content marketing
Content marketing is no longer a trend or some newfangled strategy; it’s an important part of digital marketing that is here to stay. Come spend the morning with experts from content marketing agency, Vertical Measures, where you’ll learn an 8 step formula for creating content marketing that can drive some serious traffic, leads and sales.
For the Love of All Things Email: How to Build Effective Email Programs for the Modern Consumer
While we (marketers) were shoring up our social and mobile strategies over the last 5+ years, something happened: Email had a renaissance. Driven largely by our always present smartphones and Inbox FOMO (fear-of-missing-out), we are consuming more email at all times of day in all sorts of places.
These trends provide massive opportunities for marketers to capitalize on this tried and true digital tactic, but most brands are still doing the same old one-size-fits-all campaign.
In this half-day workshop, you’ll learn how to ask the right questions related to your strategy, generate insights for effective campaigns and additional marketing channels, and deliver great campaigns for our subscribers.
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